The world of marketing has changed dramatically over the past century, and as such, the idea of online marketing has taken many companies by storm. One of the most popular segments of online marketing is search marketing, which uses things like Google rankings to give companies exposure to potential customers or clients.
Google is arguably the most valuable website in the United States, if not the entire world. Google is a household name, and typically the go-to search engine for many people. Interestingly, the Google doodle originated back in 1998, when the co founders of Continue Reading No Comments
In spite of Facebook, Twitter, Instragram and hundreds of other social media sites that people use on a daily basis and might even make their homepages, Google and other search engines still get the vast majority of traffic on the web. This is no accident. The internet is people’s way of communicating with each other, long term and short term and long distance and short distance. This means that for now search engines are still king.
Google has been around for awhile and people have been attempting to achieve high Google search rankings since. The very first Google doodle, which told users that Brin and Page were attending the Burning Man Festival in Nevada, appeared in 1998. The innovative co founders of Google even used LEGO bricks to build a cabinet in which to store their drives in the late 1990s.
Of course, no
Did you know that, as recently as 2012, more than 70 million people make purchases online, and all of them are using mobile devices like tablets and smartphones? The scope of business is changing, and the only hope companies have is keeping up with it. Marketing today requires strategic search engine optimization, and cross platform compatibility. How are more marketers focusing on online marketing, and making the most of SEO?
Paying Attention to Google
It should come as no shock. Google is the most popular search engine. Search engine algorithms, and search engine rankings, typically follow Google trends and examples. “PageRank” is an algorithm named after Continue Reading No Comments
Internet marketing has already changed the world. Think of how you shop now, compared to how you shopped maybe fifteen years ago. Then you wouldn’t be able to compare prices unless you traveled to every store in the mall. Today, you can check prices and compare on your laptop or cellphone without even getting up off your couch.
But there are challenges that come with these abilities as well as opportunities for retailers. One of the challenges for internet marketing is the problem of search engine optimization, also known as SEO marketing. For example, around 75 percent of internet users who are search
If you are on the fence about spending more time and money on search engine optimization, then you are wasting time that could be spent making money. SEO marketing has become a necessary portion of growing a business, with 93% of adult Americans performing at least one search a day. Globally, over 100 billion searches are done each month. If you are not concerned about your Google rankings, then you are falling behind in the online marketing world.
There are countless reasons why you should be using Seo tools to improve your Google rankings. Up to 70% of the population uses Google as their preferred search engine, and 52% of B2B marketers say that SEO has the greatest impact on lead generation. By keeping up with Continue Reading No Comments
Are you a person who begins an internet experience with a visit to a search engine? If you are do not worry, because over half of consumers start researching a product or a service by using a search engine, so you are not alone! This is a more common way to find what your looking for than the people use company sites or inquire information through social media platforms.
Among all of the different search engines, it is no secret that Google is purely dominant. Google is freekin sweet! My favorite little extra thing they incorporate into their site is the Google Doodles they have, you know when they change their logo to fit a holiday or specific event? The very first Google “doodle” dates back to 1998, and depicts the Burning Man. This was intended as a sort of out of office message to let people know
When it comes to todays current SEO climate, Google rankings are hugely important. The search engine rankings provided by Google serve as a benchmark for online visibility and overall relevance to online visitors.
An interesting side note about Google is that their famous “doodles” began back in 1998, when the company’s co founders Page and Brin created a Burning Man Festival visual to show that they had left the office to attend the legendary arts festival in Nevada.
When it comes to internet marketing, and Seo marketing, the importance of catering to mobile web users cannot be overstated. Of these users a dominant 65 percent utilize devices such as tablets and smartphones to search for area businesses to patronize. It is believed that mobile web usage will be unseat desktop web browsing as the primary vehicle for online activity by 2014.
Seo, or search engine optimization is absolutely essential when attracting customers to buy your products and services online. American web users over the age of 14, 88 percent in fact, were estimated to look for products over the internet in 2012. Of those web users, about 44 percent of followed up on social media sites to ask for addition info prior to buying the product.
When it comes to SEO, a decisive 70 percent to 80 percent of people who take advantage of search engines choose organic results that are naturally ranked high for their quality content, as opposed to results that are paid for, or sponsored in order to achieve the desired result.
For further discussion about SEO, check out the forum below for questions and comments pertinent to the topic.
If you are determined to boost your search engine rankings, you should look toward Google since when they were still a research project, they were already testing the PageRank algorithm by using ten 4 GB hard drives that they housed in LEGO bricks so that businesses like you would have a reason to increase your Google rankings one day. Even though Google’s headquarters is actually mowed by goats, you will find that this quirky concept does not stop them from holding the top market share versus all of the other search engines and this is why you need to focus increasing your search engine rankings with them. By using the most powerful concepts in internet marketing, you should have no trouble with ultimately boosting your company’s position online.
Almost nine out of ten internet users in the United States who are at least age fourteen will look into researching products on the net with four out of ten doing a follow up on social media before ultimately making a purchase and if your search engine rankings are high enough, these people are likely to see you before they see your competitors. In fact, more than four out of ten search users will actually click on the top ranked natural result before they do anything else and this is what your search engine rankings should strive for. This is where SEO can come in very handy for your business.
By 2014, using the internet on mobile devices will actually be a more common activity than doing so on a desktop and you need to be ready to increase your search engine rankings for these shoppers. Using concepts in SEO will help you to do this because everything is keyword related. By using keywords, you can easily trigger search engines to associate your website with many queries online and surpass your competition.
When you get to this point, you will need to shift your focus from creation to maintenance. Fortunately, if you hire professionals to help you with this, your business should not have any issues with doing so. Instead, you will be able to make things work like a well oiled marketing machine.
In the end, you will have the customer traffic and online exposure that you have been longing for. More importantly, you will see a boost in your sales. With the right marketing concepts, your business will be the most successful it has ever been.
A shocking three quarters of Internet users never look beyond the first page of a search engine’s result page. That is why online companies and businesses need to create an SEO strategy that involves the use of SEO blogs.
Many online businesses and companies try to purchase sponsored results on search engines, but sponsored ads and results don’t always work. In fact, over 70 percent of Google users said that they ignore sponsored results and choose to visit websites that receive high organic search engine rankings. That is why organic Google rankings are so important to online businesses and companies.
Google rankings are also important for businesses looking to close the deal with clients. Recent research shows that not only is the cost associated with creating an SEO plan lower than other marketing techniques, such as cold calling clients, but it is also more successful. Leads generated by SEO blogs or search engine results often have a 14.6 percent close rate, while other marketing techniques have a 1.7 percent close rate.
Online websites and companies can create an online marketing campaign that utilizes SEO tools and SEO blogs to help improve a website’s search engine ranking. SEO, or search engine optimization, is a technique used by people to help websites reach a higher rank on search engines. The higher a website’s rank the more visitors the website receives.
SEO blogs are a technique used by Internet marketing companies to help increase a website’s ranking naturally. The Internet marketing company will create a number of SEO blogs for an online website or company that relates to the topics or products the company sells. These SEO blogs will link back to the company’s website and visitors who are interested in learning more or purchasing a product can visit the links to the website.
While it might seem as if SEO blogs are just another added website to the Internet; they are a necessity when it comes to creating an SEO plan for a company. These SEO blogs establish online websites and businesses as experts in a particular field. When the nearly 48 percent of individuals who use their mobile device to search for reviews and information find these expert blogs, they are more likely to purchase products or use the services from the companies that produce the blog.
Did you know that 92 percent of Internet using adults in the United States perform one or more searches using search engines? Researching products or services is done by nearly 60 percent of consumers, which is significantly higher than the 24 percent who visit company websites and 18 percent who inquire via social media sites. Over 70 million Internet users shop using a mobile device while nearly 50 percent of mobile device users look up products and seek promotions on their device. Relying on mobile devices to find local businesses to make purchases is performed by 65 percent of mobile users.
There are many markets around the globe that are seeing the effects of struggling economies and are trying to come up with creative and effective solutions to face these difficult times. Concerned businesses and services are utilizing traditional marketing solutions with more modern approaches to help them pull through tough economic times. With the help of educated and experienced marketing professionals businesses and services are able to attract more potential clients and customers to their business to improve their success.
Search engine optimization, which is also known as SEO, has become a trusted marketing tool that businesses and service providers all over the world are utilizing to help them keep their operations afloat these trying economic times. Seo marketing companies strive to improve and enhance website traffic for these businesses through the use of educated marketing professionals and skilled writers and editors.
Basically what search engine marketing services do to help improve web presence is so create articles and blog posts that aim to improve Internet rankings within search engines. Search engine marketing writers and editors work together to generate articles and blog posts that utilize specific keyword densities. What this means is that certain keywords that are carefully chosen by marketing experts are utilized repeatedly within an article or blog post.
If you would like to find out more about how SEO marketing businesses work and how your business or service can benefit from these marketing solutions you can search online for trusted search engine marketing operations. The best SEO marketing services and the best SEO marketing services should have a website that is visible in one of the top ranked positions within a search engine and should a website that is informative and easy to use.
Feel free to contact any SEO marketing services that you are interested in with any questions that you may have about the products or services that they have to offer. Internet marketing SEO experts should be able to assist you with your questions and help you to decide which SEO products and services you may benefit from.